How to Define Your Culture… The Right Way

Most companies toss around words such as…
Trust. Integrity. Teamwork. Respect.

Leaders often say these words.
Followers often nod when they hear these words.
Then everybody too often returns to their computer screens and forgets about these words.

When was the last time you gathered your team together and defined these words?
When was the last time your team cited specific behaviors and expectations that reflect these words?
What would be the benefit if you all agreed on the behaviors necessary to support these words?

Watch and see what a good definition of your values can do for your culture and your overall profitability.